10 French jewellers in Vicenzaoro

Get ready for the 70th anniversary of Vicenzaoro – Europe’s must-attend jewellery fair, proudly Made in Italy – which will be held from January 19 to 23, 2024, in Vicenza, Italy.

Under the leadership of Marco Carniello, the Director of the fair, the IEG (Italian Exhibition Group) and Italian institutions, this fair has earned its prestige and has now become THE leading jewellery fair in Europe. It is hoped that the French government will support French jewellery in a similar manner!

Vicenzaoro offers professionals an opportunity to discover the latest developments, trends and innovations in the jewellery industry twice a year, in January and September.

From Italian and international fine jewellery brands to machining, gemstones, diamonds, and visual merchandising – professionals are bound to find what they are looking for!

Indeed, the fair prioritizes the experience of buyers from all around the world by hosting them and offering dedicated services to enhance their visit, such as conferences and seminars, thus optimising business opportunities.

This is certainly why the Francéclat committee has finally decided to bring in ten emerging French jewellery brands!

But let's return to the history of the fair, which has always been supported by the Italian government to promote its expertise and brands.

What is Vicenzaoro’s history?

The fair was established in 1954 under the initial name of the Vicenza Goldsmith Exhibition and was later renamed Vicenzaoro in the 1980s, becoming one of the three leading B2B jewellery fairs in the world today.

The event is held in Vicenza, Italy, a city two hours from Venice with a significant heritage in the jewellery industry.

This charming, typical Italian town is home to many historic goldsmiths' workshops, a fabulous jewellery museum not to be missed, and a famous “golden” street running through the centre.

The city's wealth of expertise has contributed to the global credibility of Vicenzaoro. The city will also be adorned with special displays in the city centre, bringing to life these 70 years of the fair for visitors.

The fair has evolved over the years and has become a reference for the global jewellery community. It is the perfect place to discover new trends, including Paola de Luca's annual TrendBook on jewellery trends. The fair has also been raising awareness of sustainability issues for several years, which it is showcasing in collaboration with CIBJO and, more recently, with the Watch & Jewellery Initiative 2030 to shift mindsets and the entire sector.

The fair’s long history and continued relevance demonstrate its lasting impact and strategic leadership in the global jewellery market. The fair constantly innovates, making it a must-attend event. .

10 French Jewellery Brands at Vicenzaoro

It was time for France to be properly represented with the support of French institutions. Better late than never, Francéclat, the French organization dedicated to promoting French jewellery craftsmanship, has finally decided to be present at Vicenzaoro and will showcase a selection of emerging French jewellery brands. These brands represent a new generation of creative talent, each bringing a unique and innovative approach to jewellery design in their own way.

The "French Creative Corner by Francéclat" will feature 10 brands, each with its own style and expertise.

1. Angèle Brousse Joaillerie: specialized in 18k gold jewellery adorned with refined lines, microbeads, and precious stones, demonstrating great precision in design.

2. Maison Copin: With a heritage of 150 years, Maison Copin presents handcrafted jewellery characterized by creativity, delicacy, and ethical craftsmanship.

3. Rosa Maïtea: Known for its colourful expression using a variety of gemstones, Rosa Maïtea aims to promote sustainability using recycled gold and diamonds, as well as traceable stones.

4. Van Den Abeele: Breaking traditional codes, this brand adopts colourful and eccentric designs, combining enamel and vibrant shades in a luxurious paradox.

5. Atelier Paulin: With a focus on customisation, Atelier Paulin uses precious metal wires to display personal messages, emphasizing innovation and internal collaboration.

6. Qitteri Paris: Offering unique pieces with pure geometric architecture, Qitteri Paris crafts 18k rhodium-plated white gold jewellery designed to evoke strong emotions.

7. Min&ral Joaillerie: With know-how passed down through generations, this brand creates ethical 18k gold jewellery set with 100% natural stones, challenging traditional jewellery concepts.

8. Oscar Massin: Inspired by iconic designs, Oscar Massin's collections consist of synthetic diamonds, set in 100% recycled gold.

9. Vever: Founded in 1821, Maison Vever combines craftsmanship with cutting-edge technology, using recycled gold, synthetic diamonds, and plique-à-jour enamel.

10. Rouvenat: Léon Rouvenat's collection is an ode to eco-design, featuring rose-shaped jewellery made of recycled gold and silver and heritage gemstones.

We welcome the new boom in the promotion of emerging French brands by Francéclat, propelled by its new Director of the Emergence program, Priscilla Jokhoo.

For the past year, she has been working to shake up the somewhat ageing base of this old institution and has even developed a mentoring and support system for 10 young jewellery brands, which should be set up before Spring. It was about time!

Young emerging French brands, the cradle of French creativity, have been needing this support for over 10 years, and we are delighted to finally find a French Corner at Vicenzaoro!

Two of our favourite brands, Isabelle Langlois and Akillis, have been participating in the fair for several years!

What are the benefits of participating in Vicenzaoro?

As professionals or designers, you may be wondering about the relevance of participating in this fair as a visitor or exhibitor.

To answer your question, here is a non-exhaustive list of advantages:

Discover the latest collections and trends and immerse yourself in current trends.

Networking & Business Opportunities: The fair serves as a central platform for the global jewellery community, providing professionals with a unique opportunity to network, establish business relationships and explore potential partnerships.

Showcasing Innovations and Technologies: Vicenzaoro showcases the latest technologies, applications, equipment, and advanced instruments used in key areas of the jewellery supply chain, as well as sustainable practices.

One-stop experience: The show offers a comprehensive marketplace for the jewellery industry, covering the entire supply chain – from finished products to components, semi-finished products, diamonds and gemstones to packaging and services such as visual merchandising.

Access to T.Gold and VO Vintage: Vicenzaoro hosts T.Gold, an international exhibition dedicated to goldsmithing technologies and machinery, and VO Vintage, an public event for enthusiasts and collectors of vintage watches and jewellery with a carefully curated selection.

In summary, participating in Vicenzaoro offers jewellery professionals the opportunity to stay at the forefront of industry trends, forge valuable connections, and gain insights into the latest innovations and technologies, making it an essential event for those working in the jewellery industry.