Written by Bérengère Treussard - Tuesday, September 2, 2025
Vicenza (Italy), September 2025 — Bathed in the golden light of the exhibition centre,
From the opening, Vicenzaoro was sold out. 1,300 exhibitors from 30 countries take over the entire show, demonstrating its international reach and renewed attractiveness.
The event is particularly embodied by its ability to embrace the entire value chain from high-end jewellery to industrial tools, from precious stones to packaging and jewellery trends.
At the heart of the event, Trendvision Jewellery + Forecasting, the IEG observatory directed by Paola de Luca, offers an exploration of the future of creation :
• Saturday, September 6th, 2025 : Grand launch of the "Quantum Age" era, a vision that transforms jewellery into a technological, cultural and emotional object.
• Sunday, September 7th, 2025 : presentation of the new edition of the Trendbook 2027+, a "manifesto" in three parts (consumer culture, sectoral opportunities, 2027+ forecasts).
After
Modular Geometries, Spectrum Play, Quiet Elegance and Dynamism, so many directions that question modularity, colour, sobriety and movement in jewellery.
Under the ICON banner, Vicenzaoro highlights the great Made in Italy houses: Roberto Coin, Damiani, Crivelli, Fope, Roberto Demeglio, Paolo Piovan as well as the scenographic creativity of Annamaria Cammilli, Leo Pizzo, Nanis, Serafino Consoli.
In addition to this local elegance, there are important foreign signatures such as Fabergé, Yoko London, Schreiner Fine Jewellery, Diamond Group, and even Autore (Australia), illustrating a veritable intercontinental network of jewellery.
The Design Room and the "The 8" program, designed as vibrant hotbeds of talent, welcome singular designers:
At the same time, "The 8" highlights the next generation of tomorrow, with mentored designers from schools such as IED, TADS or the Master of Jewellery in Arezzo: Emma Calce, Lal Dal Monte, Enrico Valenza, Carolina Lazzaro, Cristiano Di Iorio.
In the middle of this orchestration, a new voice attracts attention: Emma Calce, a young designer from the Master in Jewellery in Arezzo, is part of The 8 program. Mentored by Alessio Boschi - a figure adored for his daring jewellery architecture - and by Alessia Crivelli, she presents pieces where history is grafted onto modernity.
Her jewels do not yet have the narrative density of the great houses, but they carry the promise of a personal writing: fluid lines, geometric balances, a delicate breath that already tells of a future. In the hustle and bustle of the stalls, his creations function as a pause — a discreet poetry.
But Vicenzaoro is not content to show isolated talents. Under the impetus of Francéclat, the
The show's historic French design houses such as
We will find Cédille Paris in the designer room and new brands such as D1928, a house in Nice (south of France) that works with pearls in a contemporary way with an approach that is both architectural and elegant.
In Vicenzaoro, these brands are not simply exhibited: they tell the story of French aesthetics, this ability to combine technical rigor and carefree gesture.
Concomitantly with the show, VO Vintage returns for a second edition open to the public (from 5 to 8 September), with 40 exhibitors offering vintage jewels and watches, heritage objects to admire and acquire. An invitation to travel back in time and meet pieces of character. Every year, nuggets are exchanged in the early hours of the show, you have to be sharp and have an eye to discover treasures that the dealers secretly exchange.
Vicenzaoro is expanding with the construction of the new 22,000 m² hall, designed by GMP, which is moving forward resolutely with a focus on sustainability ("zero impact") and without disrupting the current visitor experience.
The fair is also supported by major institutions: Confindustria Federorafi, Club degli Orafi, Assogemme, Federpreziosi, while ITA – Italian Trade Agency, CIBJO, GJEPC, HKJJA support an active international audience.
In addition, ViOff (the official off-trade fair) takes over the city of Vicenza on the theme of "Golden Bloom" with exhibitions, local culture and sensory experiences. The whole city shines with the gold of jewelry from September 5 to 9, 2025.
It is in this tension between innovation, theory and matter that Vicenzaoro is fascinating. The salon is a kind of seismograph: it captures the shocks of fashion, amplifies them, projects them. He is really unique in his approach and in his friendliness and that's why we love going there. Whether it's to catch the latest news or discover new techniques or new creators. We hope to see you there!