Written by Julie de Los Rios - Friday, September 12, 2025
Faithful to the tradition of jewellery watches, watchmakers are renewing designs and reinventing worn clothes to meet the expectations of today's women. An anthology of new jewels that tell the time.
Watchmakers have always imagined jewellery watches. From the first timepieces appeared, these outward signs of wealth and power were adorned with stones, decorated with enamel paint. This tradition experienced a revival of interest in the twentieth century, worn by Piaget and its cuff watches or long necklaces, or Jaeger-LeCoultre which, thanks to its calibre 101, the smallest hand-wound mechanical movement in the world, offers cases, each more delicate than the last. From then on, the greatest manufactures redoubled their efforts to create pieces in tune with the times, meeting the expectations of an era.
In 2025, the jewellery watch is more attractive than ever. And for good reason! Particularly addicted to jewelry, women like to wear them by accumulation. On their wrists, the bracelets add up and clash to sketch a joyful symphony.
The watchmakers' response? They offer them precious models, which blend easily into this mix and match of bangles, chains and other charms. The best example? The Cadenas watch by Van Cleef & Arpels. Born in 1935, its sleek design remains unbelievably modern. In detail, it stands out for its handle in the shape of a padlock, around which the clasp of a double snake chain slips. Its sloping dial allows you to read the time discreetly. This year, this wonder, which fits perfectly with the modern wardrobe, is reinvented in yellow gold and snow-set diamonds, enhanced by a row of princess-cut sapphires.
Another object of desire is the latest addition to Bvlgari. The Serpenti Aeterna wraps irresistibly around the wrist thanks to a patented opening mechanism, so comfortable you could forget it... But how could we forget this?
At Cartier, the Panthère jewelry watch comes to life in the form of a "you & me" bracelet, in a combination of yellow gold, black lacquer, tsavorites (green garnet) and diamonds. Another Cartier novelty that leaves no one indifferent? The Tressage watch, halfway between a jewel that tells the time and a watchmaking sculpture. Sublimated by two gold twists, it embodies all the creativity that reigns in the workshops.
Another house, another style... but just as inventive! Every year, Chanel transports us into its world with timepieces that combine style, elegance, and mischief. Among the 2025 vintage, our favorite is the Première Galon, whose rigid bracelet is similar to a bangle that tells the time and that we will soon not want to leave. The iconic watch, launched in 1987, is also reinvented in the form of a double-row necklace (Iconic Première Chaîne Necklace). And offers a new way to wear the octagonal case. Another highlight of the year? The Chanel Blush capsule, inspired by the world of beauty and makeup. In the aisles of
"At Piaget, a watch is above all a piece of jewellery", said Yves Piaget. True to its line of conduct, the house unveils its brand new collection, Sixtie. Inspired by the effervescence of the 60s, the trapezoidal case, in pink gold and diamonds, is also available, suspended from a long necklace.
Another trend that women are snapping up? Transformability.
For them, Harry Winston imagined the Ultimate Emerald Signature. A reference to the emerald cut that the King of diamonds was so fond of, this secret watch celebrates its 10th anniversary with a version in diamonds and pink sapphires. The octagonal case is versatile: it can be worn on the wrist with a refined satin bracelet or as a pendant on a white gold chain set with 12 brilliant-cut diamonds or as a brooch thanks to a system of clamps on the back. The ultimate red carpet accessory!
At Hermès, the new Maillon libre collection explores new territories by reinterpreting the iconic anchor chain link as a wristwatch and a brooch. The first seduces with its complexity, its stones in the center, diamonds or tourmalines and its undulating shapes. The time is discreet thanks to a case incorporated into the design of the bracelet. The brooch watch can be transformed into a pendant thanks to its leather link, a nod to the brand's leather goods and saddlery heritage. Another classic of the watchmaking repertoire? The pieces in full setting.
At Patek Philippe, the emblematic Nautilus ventures into the territories of high jewelry, in a total white gold and diamond look, from the case to the bracelet and the dial.
Finally, at Chopard, the L'Heure du Diamant collection welcomes two new models, one of which has a poetic complication, the moon phase. On the aventurine glass cadra, we follow the cycle of the celestial body. A moment of grace!
Time is now feminine, do not hesitate to tell us the themes you would like our editorial team to detail and do not hesitate to reread "