Which French watch makes a true statement of style?

Which French watch makes a true statement of style?

Legitimized by its historic houses and re-enchanted by young brands, French watchmaking is on the rise. The secret? Unbridled creativity and that famous "French-touch" that makes us dream so much. Devastated by the quartz crisis in the 80s, French watchmaking experienced a new momentum. Driven by historic houses and passionate young entrepreneurs, the sector has been revitalizing itself over the past ten years. So much so that France is one of the world leaders in watchmaking, ranking 5th among watch exporting countries. But how can this success be explained? Compared to the 30 billion dollars that Swiss exports weigh, representing such a small share of the market – 410 million in turnover in 2023 – is a godsend: no pressure and a freedom of tone that allows you to stand out from the Swi...

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Jewelry

Jewelry trends: the new codes of luxury

Jewelry trends: the new codes of luxury

Jewellery, long perceived as a simple ornament, is undergoing a profound transformation in 2025. Beyond the brilliance of stones and the brilliance of gold, jewelry becomes language, memory and technology. During the edition of Vicenzaoro 2025, a major international event for Italian fine jewelry and goldsmithing, designers, experts and historic houses have drawn the contours of a new era: one in which jewelry asserts itself as a vector of identity, sustainability and cultural innovation. From India to China, from Italy to the most avant-garde experimental workshops, trends are converging on a central question: what does a piece of jewellery say about the wearer? One of the highlights of the show was the conference "The Quantum Age. Jewellery and the Convergence of Cultural Transformation...
The highlights of Parisian high jewelry

The highlights of Parisian high jewelry

The jewels presented in July in the capital during the couture week by some thirty brands are not experiencing the crisis. Fabulous stones, inspired designs, technical prowess, the new collections offered an exceptional demonstration of jewelry know-how. Place Vendôme and the surrounding area, the various houses have deployed jewelry trends that stand out: natural diamonds, colored stones, especially spinels and opals, transformable pieces, evocations of nature as well as distant lands, or a very contemporary graphic elegance. An ultra-luxury "fashion week" that seduced customers and the international press alike. If humans could choose an animal attribute, they would probably set their sights on the wings. Like Chanel, which used this pattern for the first time to sign a collection calle...

The jewels presented in July in the capital during the couture week by some thirty brands are not experiencing the crisis. Fabulous stones, inspired designs, technical prowess, the new collections offered an exceptional demonstration of jewelry know-how. Place Vendôme and the surrounding area, the various houses have deployed jewelry trends that stand out: natural diamonds, colored stones, especially spinels and opals, transformable pieces, evocations of nature as well as distant lands, or a very contemporary graphic elegance. An ultra-luxury "fashion week" that seduced customers and the international press alike. If humans could choose an animal attribute, they would probably set their sights on the wings. Like Chanel, which used this pattern for the first time to sign a collection calle...
Graff's Pink Diamonds: Dream Shards and Eternal Magic

Graff's Pink Diamonds: Dream Shards and Eternal Magic

If the stars could fall from the sky and curl up between our fingers, they would probably have the brilliance of Graff's pink diamonds. These exceptional jewels, so rare that they become almost mythical, capture the light and transform it into a symphony of emotions. Today, Graff enchants us once again by revealing two extraordinary stones: a 12.02-carat Fancy Vivid Pink and a 4.52-carat Fancy Pink. Two marvels that write a new chapter in the exciting history of the Maison. Before diving into the dazzling beauty of these two creations, it is important to understand why Graff and pink diamonds share such a unique relationship. Behind the name Graff, there is one man: Laurence Graff, a true legend of high jewelry. Driven by a boundless passion for precious stones, he has built an empire ar...

If the stars could fall from the sky and curl up between our fingers, they would probably have the brilliance of Graff's pink diamonds. These exceptional jewels, so rare that they become almost mythical, capture the light and transform it into a symphony of emotions. Today, Graff enchants us once again by revealing two extraordinary stones: a 12.02-carat Fancy Vivid Pink and a 4.52-carat Fancy Pink. Two marvels that write a new chapter in the exciting history of the Maison. Before diving into the dazzling beauty of these two creations, it is important to understand why Graff and pink diamonds share such a unique relationship. Behind the name Graff, there is one man: Laurence Graff, a true legend of high jewelry. Driven by a boundless passion for precious stones, he has built an empire ar...

Events

Vicenzaoro 2025 : the future of jewellery with the world on display

Vicenzaoro 2025 : the future of jewellery with the world on display

Vicenza (Italy), September 2025 — Bathed in the golden light of the exhibition centre, Vicenzaoro returns for an edition under the sign of a daring renewal. From 5 to 9 September, the show reveals itself – and renews itself – with panache, confirming its role as a key global hub for the world of jewellery, watchmaking and luxury. From the opening, Vicenzaoro was sold out. 1,300 exhibitors from 30 countries take over the entire show, demonstrating its international reach and renewed attractiveness. The event is particularly embodied by its ability to embrace the entire value chain from high-end jewellery to industrial tools, from precious stones to packaging and jewellery trends. At the heart of the event, Trendvision Jewellery + Forecasting, the IEG observatory directed by Paola de Luca, o...
The 2025 Jewelry Trends deciphered by VICENZAORO

The 2025 Jewelry Trends deciphered by VICENZAORO

The Vicenzaoro show is back for a new edition from January 17 to 21, 2025 in Italy in Vicenze and you will be able to meet us there. Its trend office led by Paola de Luca - Trendvision Forecasting - reveals the major themes that will punctuate the spring-summer 2025 season, which will be marked by a transformation in the world of jewelry where innovation will meet personal expression. Trendvision Forecasting, VICENZAORO's think tank that monitors global jewelry trends, notes a quest for uniqueness, modernity, and storytelling through jewelry and presents four major themes of SS25: Rebeluxe, Naturama, Retro Glam, and Refined Essence. To find all these trends deciphered by Paola de Luca's talented team, I invite you to invest in the Jewellery Trendbook that she publishes every year and whi...

The Vicenzaoro show is back for a new edition from January 17 to 21, 2025 in Italy in Vicenze and you will be able to meet us there. Its trend office led by Paola de Luca - Trendvision Forecasting - reveals the major themes that will punctuate the spring-summer 2025 season, which will be marked by a transformation in the world of jewelry where innovation will meet personal expression. Trendvision Forecasting, VICENZAORO's think tank that monitors global jewelry trends, notes a quest for uniqueness, modernity, and storytelling through jewelry and presents four major themes of SS25: Rebeluxe, Naturama, Retro Glam, and Refined Essence. To find all these trends deciphered by Paola de Luca's talented team, I invite you to invest in the Jewellery Trendbook that she publishes every year and whi...
BIG BANG: The Paris Exhibition Celebrating Natural Diamond Beauty

BIG BANG: The Paris Exhibition Celebrating Natural Diamond Beauty

From November 22 to 24, 2024, the Natural Diamond Council (NDC) is offering a groundbreaking experience through the BIG BANG exhibition, hosted at La Cité in Paris. Captured through the lens of French photographer Sonia Sieff, this exhibition showcases the brilliance and depth of natural diamonds — precious stones that have captivated humanity for centuries. © Sonia Sieff for the NDC This collaborative project, born from Sonia Sieff’s artistic vision and supported by the NDC, offers a unique perspective on the timeless and inspiring nature of diamonds. David Kellie, CEO of the NDC, explains: "Sonia Sieff captures raw beauty and emotion through her work, echoing the NDC’s mission to reveal the authenticity and rarity of natural diamonds." © Sonia Sieff for the NDC A Tribute to Nature’s Mi...

From November 22 to 24, 2024, the Natural Diamond Council (NDC) is offering a groundbreaking experience through the BIG BANG exhibition, hosted at La Cité in Paris. Captured through the lens of French photographer Sonia Sieff, this exhibition showcases the brilliance and depth of natural diamonds — precious stones that have captivated humanity for centuries. © Sonia Sieff for the NDC This collaborative project, born from Sonia Sieff’s artistic vision and supported by the NDC, offers a unique perspective on the timeless and inspiring nature of diamonds. David Kellie, CEO of the NDC, explains: "Sonia Sieff captures raw beauty and emotion through her work, echoing the NDC’s mission to reveal the authenticity and rarity of natural diamonds." © Sonia Sieff for the NDC A Tribute to Nature’s Mi...

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Watches

Jewelry watch trends 2025

Jewelry watch trends 2025

Faithful to the tradition of jewellery watches, watchmakers are renewing designs and reinventing worn clothes to meet the expectations of today's women. An anthology of new jewels that tell the time. Watchmakers have always imagined jewellery watches. From the first timepieces appeared, these outward signs of wealth and power were adorned with stones, decorated with enamel paint. This tradition experienced a revival of interest in the twentieth century, worn by Piaget and its cuff watches or long necklaces, or Jaeger-LeCoultre which, thanks to its calibre 101, the smallest hand-wound mechanical movement in the world, offers cases, each more delicate than the last. From then on, the greatest manufactures redoubled their efforts to create pieces in tune with the times, meeting the expectatio...
Old Money Trend and Watches: When Time Meets Timeless Elegance

Old Money Trend and Watches: When Time Meets Timeless Elegance

In the world of "Quiet Luxury", one trend currently dominates social media and resonates strongly with younger generations: the Old Money aesthetic. This movement, inspired by royal and bourgeois families and their timeless style, captivates with its refinement and subtle sophistication. And in this world, one accessory remains indispensable: the classic watch, a symbol of heritage and sophistication. Discover how watches have become the hallmark of this chic and timeless style. Search #OldMoneyStyle or #OldMoneyAesthetic on Instagram, and you’ll instantly grasp the magnitude of this phenomenon. You’ll be transported into a universe of understated luxury and bourgeois elegance. Unlike the flashy and ostentatious "New Money" aesthetic, Old Money emphasises a return to classic values: high-q...

In the world of "Quiet Luxury", one trend currently dominates social media and resonates strongly with younger generations: the Old Money aesthetic. This movement, inspired by royal and bourgeois families and their timeless style, captivates with its refinement and subtle sophistication. And in this world, one accessory remains indispensable: the classic watch, a symbol of heritage and sophistication. Discover how watches have become the hallmark of this chic and timeless style. Search #OldMoneyStyle or #OldMoneyAesthetic on Instagram, and you’ll instantly grasp the magnitude of this phenomenon. You’ll be transported into a universe of understated luxury and bourgeois elegance. Unlike the flashy and ostentatious "New Money" aesthetic, Old Money emphasises a return to classic values: high-q...
Watches & Wonders 2024: latest exploits from the master-watchmakers

Watches & Wonders 2024: latest exploits from the master-watchmakers

With great complications centred on the mastery of elements, watchmakers are using the Watches & Wonders Geneva exhibition to showcase their ability to peer into the future. Finesse, precision and practicality, the master-watchmakers compete in their ingenuity to offer us ever better performing and record-breaking watches. Horology is a promise. A vision. A desire to project oneself into the intangible universe of time. Freed from its primary function —telling the time— the watch has evolved into a fantastical object, one which maintains its scientific dimension. In a world inherently uncertain, disrupted by geopolitical crises and anxieties related to climate change, this year contemporary horology reminds us of its soothing power and permanence: the belief in certain truths about the cou...

With great complications centred on the mastery of elements, watchmakers are using the Watches & Wonders Geneva exhibition to showcase their ability to peer into the future. Finesse, precision and practicality, the master-watchmakers compete in their ingenuity to offer us ever better performing and record-breaking watches. Horology is a promise. A vision. A desire to project oneself into the intangible universe of time. Freed from its primary function —telling the time— the watch has evolved into a fantastical object, one which maintains its scientific dimension. In a world inherently uncertain, disrupted by geopolitical crises and anxieties related to climate change, this year contemporary horology reminds us of its soothing power and permanence: the belief in certain truths about the cou...